What makes Brainrot Clicker so addictive and fun to play?

I recently came across Brainrot Clicker and was surprised by how quickly it pulled me in. On the surface, it’s a simple clicker game, but after a few minutes, it becomes strangely satisfying and hard to put down.

I’m curious to hear from other players:

What do you think is the main reason Brainrot Clicker is so addictive?

Is it the humor, the progression system, the characters, or the overall “brainrot” vibe?

Do you play it as a casual time-killer, or do you actually plan your upgrades and strategies?

Would love to hear different opinions and experiences from the community.